Bhubaneswar NGO Forum for Prevention of Road Accidents Is Runner Up at Bridgestone India’s Mobility Social Impact Awards 2026

Bhubaneswar’s Forum for Prevention of Road Accidents was declared the runner up at Bridgestone India’s Mobility Social Impact Awards 2026. Forum for Prevention of Road Accidents (FPRA) has been working since 2010 to promote safer roads and communities through awareness, youth engagement, advocacy, and evidence-based road safety initiatives. Collaborating with educational institutions, government agencies, traffic police, and community stakeholders, FPRA has implemented impactful programs focused on accident prevention, road-safety education, community awareness, and victim support.

The organization's efforts have received national and international recognition, including acknowledgment under the Global Youth Coalition for Road Safety's Local Action 2025 Initiative and the prestigious Prince Michael International Road Safety Award. FPRA's flagship initiative, Youth for Motorcycle Safety, has also been selected for presentation at SAFETY 2026, the 16th World Conference on Injury Prevention and Safety Promotion in South Africa.

Implemented in Bhubaneswar, the youth-led project promotes helmet-law compliance, safe riding practices, and the use of BIS-certified helmets. By training 370 Road Safety Ambassadors and reaching 11,965 beneficiaries, the initiative achieved significant improvements in awareness and helmet use, demonstrating the power of youth-led action in creating safer roads and sustainable behavioral change.

“Serving Society with Superior Quality is at the heart of Bridgestone’s purpose, and the Mobility Social Impact Awards are dedicated towards honouring those who are using mobility to foster meaningful and lasting social impact. We are proud to recognize them and their endeavours towards making roads safer, empower communities and drive positive social change across India.” Said Mr. Rajarshi Moitra, Managing Director, Bridgestone India.

“This recognition is a testament to the collective efforts of our team, volunteers, partners, and the young Road Safety Ambassadors who have championed safer riding practices in their communities. At FPRA, we believe that lasting change begins with awareness, education, and active community participation. Through our Youth for Motorcycle Safety initiative, we have sought to empower young people to become advocates for road safety and responsible behaviour on our roads. We are honoured to receive this recognition and remain committed to working towards a future where safer roads and safer communities become a reality for all.” Said Dr. Bikash Mohapatra, Founder, Forum for Prevention of Road Accidents.

Instituted by Bridgestone India in 2021, the Mobility Social Impact Awards aim to identify, recognize, and promote innovative solutions in sustainable mobility that address social challenges and advance inclusive development through the efforts of not-for-profit organizations. The initiative reflects Bridgestone’s mission of driving social progress through safe and sustainable mobility for all.

The Mobility Social Impact Awards reflect the “Empowerment”, “Ease”, “Emotion” and “ Efficiency” values of the Bridgestone E8 Commitment,* which outline Bridgestone’s corporate commitment to contributing to a society that ensures accessibility and dignity for all (Empowerment), to bringing comfort and peace of mind to mobility life (Ease), inspiring excitement and spreading joy to the world of mobility (Emotion) and maximizing productivity through the advancement of mobility (Efficiency). Through initiatives like MSIA, Bridgestone continues to advance its mission of “Serving Society with Superior Quality” by driving positive change and building safer, more inclusive communities across India.