Built for the Fenomeno Roadster: Lamborghini's Custom-Engineered Bridgestone Tyres

Bridgestone, a global leader in premium tyres and sustainable mobility solutions, is the exclusive tyre partner to the new Lamborghini Fenomeno Roadster – the most exclusive and powerful open top Lamborghini model ever produced.

In the latest collaboration between Lamborghini and its Official Technical Partner, the supercar is fitted with two custom-engineered Bridgestone Potenza tyres that maximise its capabilities on the road and track.

Premium Potenza Fitments to Unlock the Fenomeno Roadster’s Full Potential

To optimise the supercar’s immense 1080 CV V12 hybrid powertrain for real-world driving, Bridgestone has developed bespoke Potenza Sport ultra-high-performance tyres, combining exceptional high-speed performance with excellent steering response and precision.

The Potenza Sport fitment is paired with a bespoke new-generation semi-slick Bridgestone Potenza tyre that is engineered to deliver outstanding track-level performance. Building on Bridgestone’s extensive heritage and expertise in motorsport, this high-grip tyre unlocks the Fenomeno Roadster’s full performance potential on the track, while remaining fully homologated for public roads.

The Fenomeno Roadster’s Potenza Sport fitment is available in 265/30 ZRF21 (front) and 355/25 ZRF22 (rear) sizes; its semi-slick, track-oriented fitment is available in 20- and 21-inch sizes. Both Bridgestone fitments feature the unique Lamborghini marking on their sidewall to highlight their exclusive development.

Lamborghini Fenomeno Roadster drivers can choose the bespoke Potenza Sport tyre with Bridgestone's Run-Flat Technology (RFT). RFT enables drivers to continue driving safely after a puncture for 80km at up to 80kph with 0-bar pressure.¹

Debuting at Lamborghini Arena 2026

Lamborghini's latest supercar was revealed at Lamborghini Arena 2026, held at the iconic Imola Circuit.

As Official Partner of Lamborghini Arena 2026, Bridgestone brought its tyre performance expertise to Imola with an immersive presence across the event.

At the Bridgestone Booth, guests explored four bespoke Bridgestone tyres developed specifically for Lamborghini: the ultra-high performance Potenza Sport, the track-oriented Potenza Race, the Blizzak LM005 winter fitment, as well as the Dueler All-Terrain AT002 on-/off-road tyre. Together, they showcased Bridgestone’s role as Lamborghini’s Official Technical Partner and exclusive tyre partner for the brand’s complete supercar range.

Exclusive Tyre Supplier for Lamborghini’s Complete Supercar Range

The Fenomeno Roadster marks the latest in a long series of collaborations between Lamborghini and Bridgestone across six years of partnership. Beginning with the Huracan STO in 2021, OE collaborations between Bridgestone and Lamborghini also include the Revuelto, Temerario, Fenomeno and various other models. Today, Bridgestone is exclusive tyre supplier for Lamborghini’s complete supercar range.

Bridgestone is also a key partner in Lamborghini’s Accademia driving experience, bringing together guests from around the world to test, learn and truly experience the limits of Lamborghini super sports cars – fitted exclusively with bespoke Bridgestone tyres. At the start of 2026, Bridgestone once again joined forces with Lamborghini to elevate its fleet at the iconic Lamborghini Accademia Neve winter driving experience in the Italian Alps.

The partnership even reaches into the digital realm, with Bridgestone tyres featured on the virtual Lamborghini Temerario in Asphalt Legends Unite e-game. This collaboration enables gamers to experience the thrill of driving a Lamborghini with Bridgestone’s premium tyres.

Making the Creation of Bridgestone Tyres More Efficient, Sustainable and Future-Oriented

The custom Potenza fitments were developed and manufactured in Italy, applying Bridgestone’s proprietary Virtual Tyre Development (VTD) technology.

VTD improves both the efficiency and sustainability of the tyre development process. It leads to an up to 60 per cent reduction in raw material consumption and CO2 emissions in the development phase, while reducing development time.

In 2026, Bridgestone reached a key milestone in its digital tyre development journey with a new state-of-the-art driving simulator becoming fully operational at its EMEA R&D Centre in Rome, Italy.

The VI-grade DiM500 Driver-in-the-Loop (DiL) simulator enables Bridgestone engineers to assess tyre performance in a fully virtual environment, enhancing the efficiency and sustainability of the company's R&D processes. 

Its introduction means Bridgestone can evaluate a significantly larger number of tyre specifications than traditional physical testing and in less time. Through this, the company expects to save up to 12,000 experimental tyres from production every year. Physical testing, which remains a crucial part of Bridgestone's development process, can now be reserved for the final stages of tyre validation.

_{¹ Driving distance after a puncture may vary depending on vehicle load, outside temperature, and when the TPMS is triggered.}