Bridgestone and Webfleet working overtime to make significant savings for fleets


• Bridgestone and Webfleet teaming together to offer vital savings for fleets 
• Money-saving solutions being rolled out through variety of online solutions 
• In-depth cost of living study underlines need to support commercial customers 

Bridgestone and Webfleet are working overtime to prove their worth to commercial fleets across the UK, with four money-saving solutions now in place to ease their financial pressures.

Both businesses have left no stone unturned in understanding their customers’ challenges right now, having commissioned an in-depth study to gain an insight into their needs amid the current economic landscape.

The research, which can be viewed here, is one of the most in-depth studies commissioned by Bridgestone and Webfleet and gives an invaluable glimpse into fleets’ financial concerns and the difficult decisions being considered as a result.

It was conducted amongst more than 200 UK fleet decision makers (through online polling by research consultancy Perspectus Global), in an attempt to appreciate the economic landscape from their unique perspective and how they plan to navigate their way through it.

Some startling statistics emerged, including 85% of commercial businesses admitting to being tasked with cutting fleet spend. More than a third of HGV operators (36%) think they will contract, while unsurprisingly, the biggest cost increase for fleet operators right now is fuel, at 69%.

Bridgestone and Webfleet recognise these challenges and have created four online tools to lighten the load.

And to complement this further, Bridgestone is inviting businesses to speak to one of its specialist commercial consultants for a free consultation and fleet audit, where potential savings can be brought to life.

Bridgestone and Webfleet’s four support solutions are:

  1. Access to an in-depth Duravis and Ecopia research study with Coventry University to calculate the fuel savings that could be realised by operating on both products
  2. Webfleet savings calculator, where cost reductions are outlined in just a few seconds
  3. Webfleet solution advisor offering fleet efficiency improvements with data-driven insights
  4. Keeping you on the Road downloadable e-books, where valuable insights and tips are given about tyre maintenance and best practice advice.

David Almazán, Bridgestone’s Commercial Business Unit Director, Bridgestone North Region, said: “We want commercial fleets to know that when it comes to the cost of business crisis, we not only hear them, but we are here to support them.

“We know of the business and economic challenges that they are facing right now and we know how resilient fleet operators are, not least in the wake of the Covid pandemic.

“We are here to support them and provide them with solutions to ease their financial pressures, along with any stress and anxiety associated with their daily operations.”

Bridgestone’s cost of business solutions represents a major part of its mission to continue to provide social and customer value as a sustainable solutions company toward 2050. Retread also embodies Bridgestone’s E8 Commitment – a set of eight areas (Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease, Empowerment) which provide a compass and guides Bridgestone to do business in a sustainable way. The commitment to retread aligns perfectly with the “Efficiency” value in the E8 philosophy.

For more information on Bridgestone and Webfleet’s cost of business research and package of support measures, visit https://www.webfleet.com/en_gb/webfleet/lp/cost-of-business-squeeze/

Media information:

For more information about this press release, or if you have any more questions, please call Ben Smallman at Ben Smallman PR on 07833 463195 or email ben@bensmallmanpr.com

About Bridgestone in Europe, Middle East, India and Africa

Bridgestone in Europe, Middle East, India, and Africa (Bridgestone EMIA) is the regional Strategic Business Unit of Bridgestone Corporation, a global leader in tyres and sustainable mobility solutions.

Headquartered in Zaventem (Belgium), Bridgestone EMIA employs more than 20,000 people and conducts business in 40 countries across the region.

Bridgestone offers a diverse portfolio of premium tyres, tyre technologies and advanced mobility solutions. The company’s vision is to provide social and customer value as a sustainable solutions company. The Bridgestone E8 Commitment is a broad, global corporate commitment that clearly defines the value the company is promising to deliver to society, our customers and future generations in eight focus areas; Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease and Empowerment. These provide a compass to guide strategic priorities, decision making and actions throughout every area of the business.

For more information about Bridgestone in EMIA, please visit www.bridgestone-emia.com and press.bridgestone-emia.com. Follow us on Facebook, Instagram, YouTube and LinkedIn.