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Bridgestone Launches Fleetcare, Its Integrated Tyre And Fleet Management Solution To Fast Forward Business For Fleets

  • Fleetcare, Bridgestone EMIA’s new tyre and fleet management solution, delivers enhanced efficiency and reduced operating costs to fleets thanks to a complete package from a single mobility partner.
  • Fleetcare combines Bridgestone’s premium tyres and tyre management solutions with Webfleet, Europe’s number one fleet management solution.
  • Supported by proven technologies, Fleetcare is customisable to the unique needs of each fleet and aims to reduce total cost of ownership, increase customer satisfaction, save time, support compliance, maximise safety and security and enhance sustainability.
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Bridgestone, a global leader in tyres and sustainable mobility solutions, launches Fleetcare, an integrated tyre and fleet management solution designed to fast forward business for fleets.

An evolution of Bridgestone’s Total Tyre Care, Fleetcare combines Bridgestone’s best-in-class tyre range and tyre management solutions with fleet management solutions from Webfleet, Europe’s number one telematics solution for fleets. With Fleetcare, fleet owners have now the opportunity to reduce their total cost of ownership thanks to a complete package from a single mobility partner.

Tailored to the unique needs and requirements of individual fleets

Fleets demand maximum efficiency, convenience and sustainability as they enter the future of mobility, and Bridgestone’s portfolio of solutions is rapidly evolving to meet these demands and create new social and customer value.

Bridgestone’s new integrated tyre and fleet management solution, Fleetcare, provides a host of benefits to fleet customers, including total cost of ownership reduction, maximised customer satisfaction, time saving, regulatory compliance and increased sustainability, safety and security.

Fleetcare also delivers unique business benefits through IoT and data driven insights and services. It is developed for managers of commercial fleets who are looking for a comprehensive and modular solution package that adds cost control and automation into their daily work, enabling better decision making.

Available now, Fleetcare revolutionises the fleet market by offering both tyre and fleet management solutions with integrated and connected data and reporting available under one agreement and delivered by one single partner. Thanks to the use of combined tyre and vehicle data, Fleetcare provides smarter and more predictive maintenance solutions, resulting in optimised performance and increased convenience.

‘Listening to the changing needs of customers’

Commenting on this launch was Mark Tejedor, Vice President Commercial Replacement and OE at Bridgestone EMIA: “Cost-efficiency, convenience and sustainability are the three big priorities for fleets right now. When utilising many service providers, it is always a challenge to get the maximum effect on each of those priorities. We understand this is a key pain point for fleet owners and operators, which is why we’ve evolved Total Tyre Care into Fleetcare, an integrated solution for all tyre and fleet management needs.

“Through the launch of Fleetcare, we’re providing a unique and modular solution that addresses so many key business needs, from cost to compliance, from safety to sustainability. Fleetcare will help fast forward the businesses of our fleet customers thanks to the synergies between our proven fleet management and tyre management solutions. This launch is just the start, with more exciting innovations on the way.”

This project aligns with the Bridgestone E8 Commitment that serves as the axis to drive management while earning the trust of future generations. The Bridgestone E8 Commitment consists of eight Bridgestone-like values starting with the letter “E” (Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease, and Empowerment) that Bridgestone will commit to creating together with employees, society, partners and customers to realise a sustainable society. Fleetcare aligns with “Ecology: Committed to advancing sustainable tyre technologies and solutions that preserve the environment for future generations”, “Efficiency: Committed to maximising productivity through the advancement of mobility”, “Economy: Committed to maximising the economic value of mobility and business operations”, “Energy: Committed to the realization of a carbon neutral mobility society”, “Extension: Committed to nonstop mobility and innovation that keeps people and the world moving ahead”, and “Ease: Committed to bringing comfort and peace of mind to mobility life”.

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Media information: Jessica Vandenbruggen, PR and Communications Manager, Bridgestone EMIA: +32 489 10 19 94

About Bridgestone in Europe, Russia, Middle East, India and Africa:

Bridgestone in Europe, Russia, Middle East, India, and Africa (Bridgestone EMIA) is the regional Strategic Business Unit of Bridgestone Corporation, a global leader in tyres and sustainable mobility solutions. Headquartered in Zaventem (Belgium), Bridgestone EMIA employs more than 20,000 people and conducts business in 40 countries across the region.








Bridgestone offers a diverse portfolio of premium tyres, tyre technologies and advanced mobility solutions. The company’s vision is to provide social and customer value as a sustainable solutions company. The Bridgestone E8 Commitment – a framework of eight values (Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease and Empowerment) – guides strategic priorities, decision making, culture evolution and sustainability actions towards the achievement of this vision.

For more information about Bridgestone in EMIA, please visit press.bridgestone-emia.com. Follow us on Facebook, Instagram, YouTube and LinkedIn.