Bridgestone BATTLAX SPORT TOURING T32 Premium Motorcycle Tyres Selected as OE on Yamaha Motor, TRACER9, TRACER9 GT, TRACER9 GT+
Bridgestone Corporation has announced that it will supply “BATTLAX SPORT TOURING T32” as original equipment for the new sport touring models TRACER9, TRACER9 GT, and TRACER9 GT+ released by Yamaha Motor., Ltd.
The TRACER9, TRACER9 GT, and TRACER9 GT+ are sport touring models that combine high sports performance with practical functionality. Notably, the TRACER9 GT+, the flagship model in Yamaha Motor's touring category, is newly equipped with an automatic transmission Y-AMT (Yamaha Automated Transmission) that eliminates the need for clutch lever and shift pedal operations. Additionally, it features ACC (Adaptive Cruise Control) that allows for following the vehicle ahead, significantly reducing the operational burden and making the ride more comfortable as a sports tourer. *1
Through long-term co-creation with Yamaha Motor, Bridgestone has contributed to the realization of the value Yamaha Motor offers through various vehicles by developing and equipping tyres. The BATTLAX SPORT TOURING T32, supplied as original equipment on the TRACER9, TRACER9 GT, and TRACER9 GT+, are Dan-Totsu*2 products that leverage Bridgestone advanced tyre technologies to enhance the Tracer9 lineup’s performance. By increasing the adhesive area across the entire contact surface, they ensure reliable grip. Additionally, the adoption of "Pulse Groove"*3 enhances water drainage, stabilizing the contact area and improving wet traction performance. Furthermore, by optimizing the internal structure, we have enhanced the sense of grip on various road surfaces, whether dry or wet, improving the stability and wear resistance required for long touring, and contributing to the model's performance in cornering through improved grip.
Using racing as a "mobile laboratory," Bridgestone Continues to refine technology in extreme conditions, evolving and connecting this innovation to the development of replacement tyres for the future under the concept "From Circuit to Street." Through motorsports activities, Bridgestone continuously evolves its “Dan-Totsu” products and strengthen our global premium niche strategy in the premium motorcycle tyre business. Additionally, Bridgestone is committed to supporting the development of a safe and enjoyable motorcycling culture offering peace of mind. Through these efforts, the company strives to achieve the corporate commitment of "Emotion: Committed to inspiring excitement and spreading joy to the world of mobility" described in "Bridgestone E8 Commitment"*4 and to provide "Riding Excitement" in 10 years, 20 years and the decades to come.
1 For information on the new TRACER9, TRACER9 GT, TRACER9 GT+, please refer to the news release entitled “The New TRACER 9, TRACER 9 GT & TRACER 9 GT+ - Yamaha Motor” issued by Yamaha Motor Co., Ltd., on DATE, 2024.
2 "Dan-Totsu" refers to Bridgestone's direction to be the clear and absolute leader.
3 Bridgestone's proprietary technology that enhances water drainage by shaping the grooves in a pulsating pattern and installing deflectors. This design equalizes the flow of water and increases the speed at which water is expelled.
4 Bridgestone established its corporate commitment, the "Bridgestone E8 Commitment" to realize its vision: "Toward 2050, Bridgestone continues to provide social value and customer value as a sustainable solutions company." This commitment will serve as the axis to drive management while earning the trust of future generations. The "Bridgestone E8 Commitment" consists of 8 Bridgestone-like values starting with the letter "E" (Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease, and Empowerment) that it will commit to creating through Bridgestone-like "purpose" and "process", together with employees, society, its partners and customers to realize a sustainable society.
5 The photograph of the new TRACER9, TRACER9 GT, TRACER9 GT+ in this news release is used with permission from Yamaha Motor, Ltd. This photograph may not be reproduced or reused without permission.
Media information: For more information about this press release, or if you have any more questions, please call Ben Smallman at Ben Smallman PR on +44 (0) 7833 463195 or email ben@bensmallmanpr.com. Alternatively, please contact Helen Roe at helen.roe@bridgestone.eu
About Bridgestone in Europe, the Middle East and Africa
Bridgestone in Europe, the Middle East and Africa (Bridgestone EMEA) is the regional Strategic Business Unit of Bridgestone Corporation, a global leader in tyres and sustainable mobility solutions.
Headquartered in Zaventem (Belgium), Bridgestone EMEA employs more than 14,000 people and conducts business in 35 countries across the region.
Bridgestone offers a diverse portfolio of premium tyres, tyre technologies and advanced mobility solutions. The company’s vision is to provide social and customer value as a sustainable solutions company. The Bridgestone E8 Commitment is a broad, global corporate commitment that clearly defines the value the company is promising to deliver to society, our customers and future generations in eight focus areas; Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease and Empowerment. These provide a compass to guide strategic priorities, decision making and actions throughout every area of the business.
For more information about Bridgestone in EMEA, please visit our newsroom and www.bridgestone.com. Follow us on Facebook, Instagram, YouTube, Twitter and LinkedIn.